We have painstakingly developed an insole that targets the 3 problem areas; the arch in the foot, the heel of the foot and the ball of foot. Our insole targets the major problems areas so well that we deserve an award, in fact we should sell it on the side to put in your other shoes because it’s just that good.
The material for the insole breathes for our tropical climate and any climate really, we believe in inclusive design so our shoes can be worn all over the world. It is also odor repellent so no more moist smelly feet ladies, “ain't nobody got time for that.” We have inserted the right amount of cushioning to drive optimum comfort, it's like wearing socks, you would want to go to sleep with our shoes on.
Now onto our outsole and midsole, our first pair of shoes met most great reviews but the only complaint we received was the shoe fabric and leather coming to direct contact with the ground. Lagos streets aren't known for being the cleanest so we went into the lab and created a flexible midsole that's easy to wash but still allows for balanced stride. It still folds up and fits in your purse and glove compartment.
The split sole doesn't just allow the shoe to bend but it creates two points for energy to be expelled in your walking and running motion. Most shoes have a one piece outsole that is stiff and locks up your foot. We have measured the optimum distance between each split sole for a comfortable foot to shoe to ground ratio. I mean you can now go to work, a party and even a yoga class with your Thando’s on.
Just when you thought we were just making flats, we are on the cusp of reinventing how people interact with their shoes, african products and social innovation. There is more, so don't leave yet.
Ask yourself, what is so African about African print? If Africans don't actually design it or produce it? Thando’s now accepts submissions from african artists inside and outside of the diaspora. The idea is simple, you think it we create it, and give you royalties. In the near future our fabrics will be authentically african, designed and created in the continent for export. We are here to just shake things up, but we need your help to keep that going!
Did you know your foot is contact to all your organs? Yes, its that serious. Throw your heels away and buy a pair of our flats and if your life doesn't get better after a couple of weeks, we will give you a full refund and buy you more painful heels.